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The Ultimate Collection of Modern Branding Guidelines
Portrait of Andy Leverenz
Andy Leverenz

September 7, 2015

Last updated November 5, 2023

The Ultimate Collection of Modern Branding Guidelines

A common trend for many up and coming companies is to publish their own brand standards either online or via publication. This post is a collection of many modern branding guidelines. Use them for inspiration, exploration, and anything else you might need. This list is far from complete, but we will revise it to add more as we find them.

Apple App Store Marketing Guidelines

app-store-marketing-guidelines

Apple iOS Human Interface Guidelines

iOS-human-interface-guidelines

Microsoft Design

microsoft-design Microsoft Design

Pinterest for Business

pinterest-brand-guidelines Pinterest Brand Guidelines

Google Material Design

google material design Google Material Design

Android Developer Guidelines

android-developer-guidelines Android Developer Guidelines

YouTube Branding Guidelines for Google Developers

youtube-branding-guidelines YouTube Branding Guidelines

Google Chrome Webstore Branding Guidelines

chrome-webstore-branding-guidelines Google Chrome Webstore Branding Guidelines

Woo Themes Styleguide

Woo Themes Style Guide Woo Themes Style Guide

Facebook Brand Resources

Facebook brand resources Facebook Brand Resources

Facebook Developer Branding Guidelines

facebook-developer-branding-guidelines Facebook Developer Branding Guidelines

Ubuntu Design

Ubuntu Design Ubuntu Design

Mailchimp Brand Assets and Guidelines

mailchimp-brand-assets Mailchimp Brand Assets

WordPress Requirements and Guidelines

wordpress-requirements-and-guidelines WordPress Requirements and Guidelines

Skype Brand Guidelines

skype brand guidelines Skype Brand Guidelines

Yelp Brand Guidelines

Yelp Brand Guidelines Yelp Brand Guidelines

Twitter Brand Assets

twitter brand assets Twitter Brand Assets

Disqus Brand and Style Guide

Disqus brand and style guide Disqus Brand and Style Guide

Dropbox Branding Guidelines

Dropbox branding guidelines Dropbox Branding Guidelines

Slack Brand Guidelines

slack brand guidelines Slack Brand Guidelines

University of Washington Brand Guidelines

university-of-washingtopn-brand-guidelines University of Washington Brand Guidelines

PayPal Logo Centre

PayPal Logo Centre PayPal Logo Centre

Mozilla Firefox Branding

Mozilla Firefox Branding Mozilla Firefox Branding

Plex Imagery and Branding

Plex Imagery and Branding Plex Imagery and Branding

Spotify Partner Branding Guidelines

Spotify Partner Branding Guidelines Spotify Partner Branding Guidelines

Pandora Internet Radio Branding (2009)

Pandora Internet Radio Branding Pandora Internet Radio Branding ( 2000)

Product Hunt Branding

Product Hunt Branding Product Hunt Branding

Cisco Brand Center

cisco brand center Cisco Brand Center|

Nasa Brand Guidelines

NASA Brand Guidelines NASA Brand Guidelines

Sony - Design

Sony Design Sony Design

Salesforce Lightning Design System

Salesforce Lightning Design System Salesforce Lightning Design System

Trello Brand Guide

trello brand guide Trello Brand Guide

Atlassian Brand Guidelines

Atlassian brand guidelines Atlassian Brand Guidelines

Github Logos and Usage

Github logos and usage Github Logos and Usage

Behance Brand Guidelines

Behance brand guidelines Behance Brand Guidelines

Deviant Art Brand Guidelines

deviant-art-brand-guidelines Deviant Art Brand Guidelines

Dribbble Brand Guidelines

Dribbble Brand Guidelines Dribbble Brand Guidelines

Foursquare Brand Guidelines

Foursquare brand guidelines Foursquare Brand Guidelines

LinkedIn Brand Resources

LinkedIn Brand Resources LinkedIn Brand Resources

Instagram Brand Guidelines

Instagram Brand Guidelines Instagram Brand Guidelines

Last.fm Brand Guidelines

Last.fm brand guidlines Last.fm Brand Guidelines

Myspace Brand Assets

Myspace Brand Assets Myspace Brand Assets

Rdio Press

rdio press Rdio Press

Reddit Alien

reddit alien reddit Alien

Soundcloud Press Information and Resources

Soundcloud press information and resources Soundcload Press Information and Resources

Tumblr Trademark Guidelines

tumblr trademark guidelines Tumblr Trademark Guidelines

Vimeo Brand Guidelines

vimeo brand guidelines Vimeo Brand Guidelines

Vine Trademark and Content Display Policy

vine trademark and content display policy Vine Trademark and Content Display Policy

Adobe Corporate Brand Guidelines

adobe corporate brand guidelines Adobe Corporate Brand Guidelines

Airbnb Media Resources

Airbnb media resources Airbnb Media Resources

Campaign Monitor Brand Resources

campaign monitor brand resources Campaign Monitor Brand Resources

Code School Brand Assets

Code School Brand Assets Code School Brand Assets

Codepen Docs

Codepen docs Codepen Docs

Creative Market Brand Guidelines

creative market brand guidelines Creative Market Brand Guidelines

Evernote Brand Guidelines

evernote brand guidelines Evernote Brand Guidelines

Invision Brand Assets

invision brand assets InVision Brand Assets

Lonely Planet Style Guide

lonely planet style guide Lonely Planet Style Guide

Medium Logos and Brand Guidelines

medium logos and brand guidelines Medium Logos and Brand Guidelines

Ohio State University Brand Guidelines

Ohio state university brand guideliens Ohio State University Brand Guidelines

Shopify Press and Media

Shopify press and media Shopify Press and Media

Squarespace Brand Guidelines

squarespace brand guidelines Squarespace Brand Guidelines

Stanford Identity Toolkit

stanford identity toolkit Stanford Identity Toolkit

Uber Brand Guidelines

uber brand guidelines Uber Brand Guidelines

TEDx Brand Guidelines

TEDx Brand Guidelines TEDx Brand Guidelines

Fancy Tools and Resources

fancy tools and resources Fancy Tools and Resources

Twitch Brand Asset Guidelines

Twitch Brand Assets Twitch Brand Assets

Windows App Design

Windows App Design Windows App Design

dailymotion Brand Assets

dailymotion brand assets Dailymotion Brand Assets

Did we miss any? Let us know in the comments and we can review them!

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