When it comes to establishing your own brand and identity a lot more work is involved than you may think. Proper planning is crucial to establishing your image and message across all aspects of you...

In Part 1 of How To Establish Your Brand and Identity, I discussed the many aspects of Branding. I remind you that branding isn’t...

Most people misinterpret what branding truly is. Whether in their brand other their employer’s brand, people assume a brand is only the logo. Another assumption is that a brand is the least imp...

Kind of an odd title right? Well, think about it. We all have our favorite products we use each and every day. Many times you make purchases on products without even thinking twice of switching to ...

Attracting a specific audience with content can work in a variety of ways. Most content that gets published has a main focal point or category which depicts what the entire article may be about. ...

Today marks the beginning of a new series of which I'm titling "Let's Build". The idea is to build something new and screencast the process all while using new technologies so both you and I can le...

Let's Build: A Consultancy Website Part 2 kicks off with a meeting between Alyssa and myself to discuss sources of inspiration.

During this phase, I get a feel for what types of styles Alyssa li...

In part 3 of the Let's Build: A Consultancy Website series brings forth the beginning of the hands-on portion of the videos to come. This part and the next will feature me designing a high-level st...

Coding The Home Page Brand Strategy Section

In Part 20 of my Let's Build: A Consultancy Website series I walk you through finishing some last-minute tweaks of our primary header as well as ...

Designing and Coding the Hire Me Page

In part 31 I record a very long but thorough screencast of my design for the Hire me page as well as the coding process involved to make it come to life....